ZIPCODE - Virtual Leasing Tools that are the Top 10 Must-Haves

Over the past year, the path to leasing an apartment took a major detour.  Most companies had their preferred virtual tools to help move the leasing process along, but the pandemic forced a complete and total shift in the landscape.  Virtual leasing became the exclusive path, and many companies were scrambling to make up for any gaps in their virtual leasing strategy.  Whether you’re looking to sharpen your virtual offerings, or add...

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How do you maximize leasing potential and accelerate revenue?

By giving renters what they want.   Today’s renters want to do everything on their own terms, and they don’t like being sold to.   Renters want two things from property operators.  1 – Renters expected to be accommodated. They want to tour apartments when they want. Not during the limited dates and times that are made available by properties. Allowing valuable prospects to tour safely when it’s convenient...

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PROPMODO - Are Self-Guided Tours Closing Leasing Offices for Good?

Propmodo By Franco Faraudo AvalonBay Communities is best known as a luxury multifamily operator. At first look, their new development in Rockville, Maryland doesn’t appear very far from their norm. Its units are well fitted and professionally designed. The building itself is large, modern, and well-located near transit. But if you were to schedule a tour you would find a much different experience than in their other buildings. If you book a...

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SMALLBIZDAILY – Mind the Gap: Understanding Market Opps and How to Make the Most of Them

BY Georgianna W. Oliver This past year, we saw first-hand how a host of ideas were borne out of market necessity in the face of the pandemic. Suddenly, companies were forced to do business in a completely different way if they wanted to survive the changing times. In March 2020, when the pandemic officially disrupted U.S. businesses, innovation moved to the top of the priority list. To meet customer needs, established businesses had to become...

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FORBES – 14 Effective Ways To Tie A Social Mission Into Your Business

Business has always been about providing customers with quality goods and services. In the past, customers may have been satisfied purchasing from companies that met their needs, but today, more consumers take an interest in the social practices of the businesses they buy from.  With technological innovation helping the e-commerce industry grow, leaders of these organizations can benefit greatly by starting a social initiative. However, they...

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FORBES – 4 Ecom, Omnichannel, And Tech Marketing Trends

Kimberly A. Whitler Senior Contributor What are emerging trends in key marketing areas? Below, three C-level executives provide insight on changes shaping marketing. PropTech will Change the Shopping Experience, Georgianna W. Oliver, Founder of Package Concierge Outdated and unnecessary processes will fall by the wayside more quickly as the newest generation of consumers push for speed, innovation and self-serve products in their day-to-day lives....

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ATLANTA AGENT MAG – Real Tech: Tour24 app streamlines virtual leasing while Guaranteed Rate, Keller Offers and MoxiWorks enhance their platforms with new tools

by ALESSIA GIRARDIN Tour24 platform provides virtual leasing As agents adapt to ‘the new normal,’ a new on-demand platform is helping property managers and clients streamline the leasing process. The Tour24 app allows consumers to view properties, schedule tours, visit apartments and start the leasing process. Prospective renters can also take curated tours with geolocation beacons that provide detailed information on the amenities, the model...

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MULTIFAMILY EXECUTIVE - Adapting Amenities: The Must-Have Amenities for Gen Z Renters

By Aly J. Yale | MULTIFAMILY EXECUTIVE Though the youngest of this cohort are still at home with mom and dad, those on the older end are leaving the nest, graduating college, and out there hunting for apartments of their own. And what are they looking for? It’s unlike any other generation that’s come before them. Gen Z is gravitating toward a new breed of rental properties—ones that meet their need for convenience, cater to their affinity...

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OREGON BUSINESS - Apartment Owners Adapt to Late Payments, Tech Advances

As residents struggle to pay rent and customers demand virtual tours, leasing agents and smart technology work side by side to make ends meet.  June 29, 2020 | Written by Sander Gusinow Pandemic or not, Oregon remains a state with one of the largest housing shortages in the country. According to Nicholas Beach, leasing consultant at Seasons at Farmington, an owner of apartments in Bend, the pandemic has not stopped people from inquiring about...

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GLOBEST.COM – COVID-19 Acts as Catalyst to Propel Self-Serve Solutions

As the industry continues to experience an increase in self-guided apartment tours and contactless leasing, Tour24 has developed tips on how to return to the new normal. By Ingrid Tunberg | June 15, 2020 at 07:00 AM BOSTON, MA – The COVID-19 pandemic continues to drive an increase contactless solutions throughout the industry. As many states phase out of shelter-in-place restrictions, companies are increasingly shifting to the ‘new normal’...

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