Tour24 Introduces Tori: Conversational AI Tour Assistant

Built directly into Tour24’s self-guided tour platform, Tori delivers real-time answers - enhancing the tour, supporting leasing teams, and converting more prospects into applications. Boston – November 13, 2025 – As the leading provider of self-guided tours in multifamily, Tour24 is once again redefining the future of leasing with Tori, its new Conversational AI Tour Assistant. This next-level innovation enhances an already proven solution...

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Tour24, the Leader in Self-Guided Apartment Tours, Recognized by Inc. Magazine and GlobeSt. as a Top Innovator in Multifamily PropTech

Company honored for its bold vision and innovation BOSTON - November 5, 2025 -Tour24, the Leader in Self-Guided Apartment Touring, Recognized for Its Transformative Impact on Real Estate, Earning Two Prestigious PropTech and Multifamily Innovation Awards. For the second consecutive year, Tour24 has been named an Inc. Magazine Power Partner in the Real Estate and PropTech category and selected by GlobeSt. as an Influencer of the Year in...

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Tour24 Hires Regan Hartley as SVP of National Sales to Drive Significant Expansion into Conversational AI

Addition of sales powerhouse signals Tour24’s dedication to AI in its next phase of growth Boston – September 15, 2025 – Tour24, the multi-award-winning platform for self-guided tours, today announced the appointment of Regan Hartley as Senior Vice President of National Sales. The move comes amid record operator demand, as self-guided touring advances into a portfolio-wide strategy, further elevated by the integration of conversational AI...

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Birge & Held Selects Tour24 as Self-Guided Tour Partner to Drive Centralization

Boston, July 2, 2025 - Tour24, the multifamily industry’s leading self-guided tour platform, today announced its official partnership with Birge & Held, one of the nation’s fastest-growing real estate investment, development, and management firms. After an evaluation of the multifamily technology market’s offerings, Birge & Held selected Tour24 as a cornerstone of its innovative tech stack strategy, further propelling its transition to...

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Tour24 Hires Industry Veteran Mike Davis as Chief Sales Officer

Strategic Hire to Accelerate Growth and Champion Self-Guided Tour Technology as a Must-Have for Staying Competitive in Today’s Leasing Landscape BOSTON--(BUSINESS WIRE)--Tour24, the leading self-guided tour app for apartments, today announced the appointment of Mike Davis as Chief Sales Officer. A proven sales leader with over 16 years of multifamily experience, Davis brings a strong track record of accelerating revenue, building...

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Tour24 Promotes Dorota Firek to Chief Marketing Officer

Dynamic Marketing Executive to Lead Marketing as Trusted PropTech Company Transforms the Apartment Self-Guided Tour Experience BOSTON, January 15, 2025 – Tour24, a leader in self-guided touring technology for multifamily, today announced the promotion of Dorota Firek from Senior Vice President of Marketing and Client Engagement to Chief Marketing Officer. Firek’s visionary leadership has played a crucial role in positioning Tour24 for...

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Self-Guided Touring PropTech Pioneer Tour24 named Inc. Magazine Power Partner

Company selected from thousands of applicants because of its bold vision and strong execution track record; CEO named Influencer of the Year by Globe Street Real Estate October 30, 2024 08:00 AM Eastern Daylight Time BOSTON--(BUSINESS WIRE)--Tour24, the leader in self-guided touring for apartments, has been named a prestigious Inc. Magazine Power Partner in the Real Estate and Proptech category. This coveted recognition sets Tour24 apart,...

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Tour24 Raises $5 Million in Series-B Funding To Optimize Leasing Operations for Multifamily Real Estate

Tech company provides curated self-guided touring experiences, enabling owners to save time, cut costs, and centralize operations Boston, Mass. (October 22, 2024) – Tour24, a leading self-guided tour company, today announced the close of its $5-million Series B financing round. The round was led by leading real estate technology venture capital firm RET Ventures. Founded in 2020, Tour24 was created to help optimize...

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Tour24 Announces Investment from Mirasol Capital

Boston, MA  October 17, 2024 – Tour24, the leading self-guided tour company for the multifamily property industry, today announced a successful financing to drive long-term growth and continued innovation of its world-class self-guided touring experience. The equity raise was led by Mirasol Capital. Tour24 is an essential solution for converting prospects into residents and streamlining the leasing process. Designed to meet the demand for...

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Tour24 and Brivo Forge Partnership for Self-Guided Tours 

Multifamily Self-Guided Tours Front Runner Integrates with Access Control Leader to Improve Convenience and Elevate Security for Prospects Boston - October 7th, 2024 – Tour24 announces the successful completion of a technical integration with Brivo, the global provider of cloud-based access control and physical security technologies. This collaboration marks a significant milestone in improving access to buildings and common areas therefore...

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